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商品編號： 9-376-266 出版日期： 1976/06/01 作者姓名： Berg, Norman A.;Merry, Glenn W. 商品類別： Other 商品規格： 18p 再版日期： 1984/03/01 地域： New York;Massachusetts 產業： Photographic equipment & supplies 個案年度： 1976 - 1976
商品敘述：
Describes Kodak''s long-awaited challenge to Polaroid in the field of instant photography. Provides technological and company background of both Polaroid and Eastman-Kodak and their respective product lines. Discusses Polaroid''s claim that Kodak infringed on 10 Polaroid patents.
涵蓋領域：
Patents;Industry analysis;Technology;Business law;Strategic planning;Marketing strategy;Market entry;Product development;Competition;Business history;Competitive strategy
相關資料：
Case Teaching Note, (5-898-291), 7p, by Norman A. Berg
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